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00For non-technical founders

Don't hunt for one.
Hire a team for equity.

Bluestone builds your MVP and acts as your technical partner for equity instead of (or alongside) cash. You get a real engineering team — and keep 70–90% of your company.

10–30%
Equity (No Capital)
2–15%
Equity (Partner)
4–10 wk
MVP build window
8
Systems shipped
01The co-founder problem

The CTO hunt is the long pole.

Finding a technical co-founder takes 6–12 months on average. They expect 30–50% equity. They might quit. They might not be senior enough. They might be senior but inflexible. Most attempts fail before the MVP ships.

You don't need a co-founder to ship a product. You need a real engineering team aligned with your outcome. Build-for-equity flips the model: a smaller stake to a team with a portfolio of shipped systems and concepts, senior engineering capacity, and a clean exit when you outgrow them.

02Side by side

Bluestone vs. finding a technical co-founder.

  • Equity given

    Bluestone

    10–30% (No Capital) or 2–15% (Partner Build)

    Traditional co-founder

    30–50%, often before you know if it ships

  • Time to MVP

    Bluestone

    4–10 weeks, production engineering depth

    Traditional co-founder

    3–9 months — finding one is hard, working with one is harder

  • Engineering depth

    Bluestone

    Senior engineering capacity, production experience, a portfolio of shipped systems and concepts

    Traditional co-founder

    One person, one stack, the bench is them

  • If it doesn't work

    Bluestone

    Clean exit, you own the code

    Traditional co-founder

    Cap-table mess. Possibly your friendship.

  • Long-term commitment

    Bluestone

    We hold the equity. We pick up. We help with the next product call.

    Traditional co-founder

    Variable — some grind for years, some quit at month four

70–90% of your cap table. A team that's shipped before. A clean exit if it doesn't work. Most CTO hunts can't offer any of those.
What you keep
03How it runs

From idea to MVP.

Five steps. Slow on diligence. Fast on build.

  1. STEP 01

    Free teardown call

    We learn your idea, your market, and your background. 30 minutes.

  2. STEP 02

    Application + diligence

    1–3 conversations. We need to see real market signal and founder fit.

  3. STEP 03

    Deal structure

    Cash + equity split agreed in writing. No surprises.

  4. STEP 04

    Build (4–10 weeks)

    Real engineering team, weekly check-ins, working software throughout. First deliverable in 22 days.

  5. STEP 05

    Handover + ongoing

    You get the code. We stay on as advisors, equity partners, or both.

Tell us about your idea

Free 30-min call. If we're a fit, we structure on call two.

We move slow on diligence and fast on execution. If we're a no, we tell you why. If we're a yes, the first deliverable is 22 days out.